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Email Marketing is an excellent way of engaging with your audience, providing you with the opportunity to communicate with users who have expressed an interest in your organisation, and are therefore open to your offers and suggestions.

Siruss provides email marketing services for clients both locally and throughout the United Kingdom.

Companies who send automated emails are 133% more likely to send relevant messages that correspond with a customer’s purchase cycle. – Lenskold and Pedowitz Groups

The Benefits of Email Marketing

It's Quick and Easy

Email marketing is much quicker than a postal mailing campaign or a telesales campaign, and takes less resource to put together. If you have an idea in mind, Siruss can help you put it in place. From fully automated campaigns to one-off promotions, we have the skills to help you.

Track Everything for a Greater ROI

You can see exactly how many people open your email messages, and exactly what links they click. Email campaigns as a whole offer great reporting and visitor tracking, you can directly attribute clicks to sales, making it easier to measure your return on investment (ROI).

Building a List and Nurturing Leads

Building a list and nurturing those leads is vital to your organisation's overall digital marketing strategy. If somebody signs up to your list, they want to hear about your products and services again. This is a commitment from the user and you should treat this with respect. With email marketing, you can keep in touch to reinforce your brand messages and build a healthy relationship with your readers. Work with Siruss to build an automated email campaign.

Email Campaigns are Highly Customisable

You can target specific audiences using segmentation. Send emails to subscribers who are interested in a certain product or service, or are in a certain region in the United Kingdom. Highly targeted email campaigns turn subscribers into customers.

What Can Email Marketing Be Used For?

Special Offers & Promotions

Special offers and promotions are a powerful email marketing technique. The Siruss marketing team can help you design specifically targeted, high quality email marketing campaigns of real value to recipients in order to promote your special offers.

Generally Staying in Touch

Stay in touch with customers and prospects by providing useful information through newsletters and promotional offers. Rather than sending sales pitches all the time, offer something of value to keep your subscribers interested.

Building Trust as Part of a Sales Funnel

Siruss understands that not all products and services fit within a simple buying process. Complicated products such as an insurance policy require building trust with the user before they make a purchase. Building a complicated sales funnel using email marketing is challenging, but can really make the difference when it comes to sales.

Our Email Marketing Services

Building Your List

Siruss can advise on a strategy to grow your email marketing list. It all starts with your website, and encouraging your traffic to sign up to your newsletter can be difficult. We can work with you to create sign-up incentives, and show you where to display those incentives on your website.

Structuring Your Campaign

Structuring an email marketing campaign can be a complex task. Whether you have a simple brochure website or are running an ecommerce empire, everyone's business needs are different. We can help you with different email marketing strategy components from message design through to auto-responder setup.

Email Campaign Design

Creating beautiful emails to connect with your audience is a key part of the process. Siruss has vast experience in designing and programming email newsletters for a whole range of different business sectors. We've worked with all of the big email providers and we understand their technical requirements.

Reporting and Understanding Results

Siruss can help monitor your campaign performance. We can tag email links in order for you to track your campaign in Google Analytics. Understand how well your campaigns perform, what needs to be changed in the future and how many products you've sold.

Why Use Siruss: 

We Work with Different Platforms

Siruss has experience with a number of the top email providers online: Mailchimp, AWeber, Constant Contact and more. We aren't afraid to work with new and exciting technologies and providers.

We Know How to Capture Leads

Our digital marketing team has years of experience in generating and capturing leads. We understand how your content can work better for you, and how it can be used to capture email addresses.

Responsive Email Themes

Siruss design and develop stunning HTML email templates that are fully responsive. This means your email will look great across desktop, tablet and mobile devices. Emails don't have to be ugly.

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